Being associated with corruption and dishonesty is not the most sought after of brand values, so it is no surprise that Santander have decided not to renew their association with McLaren. What is surprising is that Vodafone continues to show faith in a team that is still under a suspended three race ban after admitting guilt on five charges of bringing the sport into disrepute.
Referring to the Santander deal their President , Emilio Botin, referred to Ferrari as “….. an irreplaceable pillar and a symbol of tradition, success and strength.”
I have no idea if Vittorio Colao is attending his home Grand Prix this weekend, but it would be the ideal place to announce that Vodafone wishes to atone for its treachery and is returning to Ferrari.